ANOTA®
ANOTA is a brand born out of growth ism.
We precipitate the design concept with the power of life from the philosophy of life, use new concept materials to express the future luxury and fashion with a sense of technology, and use jewelry as a carrier to resonate with the spiritual power deep in the hearts of users.
ANOTA echoes the possibility of self. We always hope to resonate with users with the brand's spiritual energy and explore the endless possibilities deep within ourselves together.
浦奕柳（Pu Yiliu）
Founder of "ANOTA" China's new luxury brand and advocate for "growth ism".
Long term focus on the joint development of art, culture, and innovative technology, creating the new luxury brand ANOTA in China, interpreting the spirit of life, aesthetic jewelry. The brand upholds the concept of "growthism", explores inner spirituality, and advocates that no individual is "undefined" to achieve the diverse experiences that life already has.
Babson College China Council Member, Chinese Entrepreneur Magazine Mulanhui Member, UCCA Youth Sponsor. In 2019, Forbes had the most potential for women in the business world, and in 2022, Forbes returned 100 outstanding overseas talents. In 2022, Forbes ranked among the top 500 Chinese brand women. Login to Tatler's Asia New Generation Rankings; Received the Hicool Global Entrepreneurship Competition award.
The First Jewelry Series：AURA DEED
Drawing Inspiration From The Spine And Bones
In The Process Of Exploring Life And The Future
Showcasing The Design Belonging To ANOTA From A Brand New Perspective
In The Long History Of Evolution, ANOTA Attempted To Capture The Perfect Balance Between The Spine And Life, And Life And Philosophy.
The Evolution Of Vertebrates Not Only Manifests In Their Strength And Physical Characteristics, But Also Reflects The Exploration Of Self-Awareness And The Evolution Of Higher Intelligence.
The Spine Bends, Stretches, And Returns To Neutrality, Displaying Astonishing Strength In Each Segment Of The Vertebrae, Supporting The Living Body Together.
The Design Belonging To ANOTA Follow The Spiritual Changes Of The Spine To Create Charming Optical Effects, And The Weighty Spine Blends With The Wearer's Dynamic, Adjustable Length To Produce Different Wearing Effects.
